D&F Mobile Supercharges Tencent's Gaming Empire

DnF Mobile has been a big hit, but it may be even bigger
The game has contributed more than 12% to Tencent's overall mobile revenue
And that makes their move to take on app stores even more gutsy

You may remember last week, when we talked about the latest hot game with Dungeon & Fighter in the Chinese mobile market, and Tencent's subsequent feud with app stores. We even followed it up with a neat little feature discussing what this could mean about the gaming giant's relationship with the app stores of their home market.
But now we know just how big Dungeon & Fighter Mobile really is, and it makes it clear that Tencent's big bet against app stores is even gutsier. According to the South China Morning Post, in just the first month alone, DnF Mobile has contributed to over 12% of Tencent's overall mobile gaming revenue.

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Bear in mind Tencent is the largest gaming company on the planet if we go by revenue. So this is considerable money, and in just the first month of release. Of course, it's no surprise that it's coming strong out of the gate, because DnF is a sizeable franchise, and the honeymoon period for games is usually quite profitable.

The broader picture
But what does catch our eye is that Tencent chose this game, with all its tremendous fiscal success, as their moment to throw down the gauntlet to app stores. It's a bold move for sure, but it's also a significant risk to take. By yanking their game from app stores, even if they're directing players to download it directly from them, they're putting a lot of money on the line.

Will it work out? We'll have to wait and see.

But in the meantime, if you want to see what else is hot on mobile, there's no better place to start than with our hot list of the best mobile games of 2024 (so far)! Be sure to check out what else is coming with the most anticipated games too.